Mission Statement


I have created Apparition Photography using my love of photography in order to showcase, share and make available for purchase images that I capture. Apparition Photography is committed producing high quality fine art prints of landscape and still life images.
Below is our 10 point Mission Statement, written for you the customer and viewer of this website.

At Apparition Photography we:

1. are driven by a passion and enthusiasm for the art of photography and its ability to capture a split-second scene for a lifetime.
2. work hard to capture the best landscape and still life images for the pleasure of those viewing them.
3. take meticulous care to retain the highest quality in the image from the point of capture through to the final print.
4. strive to digitally edit our photographs a little as possible, instead preferring to capture the scene 'in camera' where we can.
5. try to keep the cost of production as low as we can without compromising quality, in order to ensure the best possible pricing structure for the customer.
6. use the best packaging and labelling to ensure that the product arrives to the customer in the condition in which it was dispatched.
7. will have the product delivered to the customer using a reliable and convenient service which prioritises quality over speed.
8. strive to offer the highest quality products to the consumer in all departments, from capture through to delivery.
9. clearly and consistently communication with all our customers throughout the sale process, in order to provide assurance and commitment to the customer.
10. fully commit ourselves to every sale to ensure that the customer is more than satisfied with the service that they receive.

If at any point you feel that we are not meeting this mission statement then please do not hesitate to contact us and we will strive to rectify the issue as soon as possible.